If your business has been sitting around $100,000 for two or three years, you’re in very good company. The business plateau at six figures is one of the most common places I see established business owners get stuck. You’ve probably been in business for around five years. You’ve grown an audience, created offers and built

There are marketing strategies for coaches and course creators that I recommended for years, used in my own business and taught inside my programmes. In 2026, I’ve stopped recommending four of them. None of it was bad advice. It worked, sometimes spectacularly. Buyer behaviour has shifted, though, and the playbook that served you in 2019,

If you clicked on this because the title made you laugh a little too hard, you’re in the right place. Feeling overwhelmed in your business usually means you’re looking at the wrong thing, at the wrong scale, at exactly the wrong moment. Let’s get into why that happens and what to do about it. Why

If you’re stuck under six figures, or stalled just above it, it’s tempting to blame your funnel, your offer or your Instagram strategy. Nine times out of ten, it’s not any of those. It’s one of eight mindset gremlins running quietly in the background of your business, and most of them have nothing to do

You know that moment when you’re so over launching that you just want to flick the “evergreen” switch and never think about it again?  Yep, I’ve been there too. And let’s be real, it sounds dreamy: sales rolling in while you’re getting your nails done, picking up your kids, or just taking a nap. But

Ever wondered if your next step should be a membership or an online course? If you’ve been spinning on that question, especially as you’re trying to scale, simplify and get your time back, this episode is going to help you breathe a sigh of relief. We’re unpacking the real deal on whether a membership or

If you’re booked out, burnt out, and wondering how on earth you’re supposed to create and launch a 1:many offer without cloning yourself, I recorded this podcast episode especially for you. There comes a point in most coaching businesses where the calendar’s full, the revenue’s capped, and your nervous system is f*cking frazzled. You’re doing

So you’ve created a signature program. You’ve poured your expertise, heart and hundreds of hours into it. But when it comes time to price it? That’s where things get sticky. Do you make it “accessible” so more people can join? Do you go premium because it’s high value? Do you price it suppperrrrr low just